For almost two years now, the fashion brand Vicinity has been part of the German street scene, regardless of whether hoodies, T-shirts or pants, and even sneakers, has developed the streetwear fire itself. Many do not even know that Vicinity from the two founders a few years ago Kiyan Ismail Yildiz & Berkan Can Yildiz started. They have known each other since school and brought the label to get started right after graduating from high school, at that time they suddenly had an inspiration deep in the night and have had the company in the inner eye since then.
Vicinity means something like "closeness, surroundings", and it is also easy to get away from the tongue and you can really notice that.
Creative career
With a simple idea, the two founders wanted to be a statement to their segment years ago. In order to build a fire from style, comfort and sustainability, they have already perfected. The brand not only has the attention of fashion enthusiasts from all over the world, but also promotes the more responsible handling of the product.
Diversity and exclusivity
Vicinity understands who fashion was created for: for everyone. Your collections are made for all people, no matter what skin color they have or which ethnicity they belong. The brand is committed to diversity and inclusiveness, which you can see here in Germany - there is a lot going on with its popups across the country. Cool marketing campaigns and a strong presence on social media were extremely popular.
The unbeatable quality
Another good reason for the popularity of the fire is the strong quality and the incomparable comfort of your clothes. Vicinity attaches great importance to high -quality workmanship and first -class materials to ensure that every customer not only looks good, but also feels good.
The future of Vicinity’s
The fan base is getting bigger, the followers are growing and the fire itself is of course still working in new and innovative ways to improve. The range will continue to be built up until everything is really represented. In addition, Vicinity wants to do even more for the environment and customers, more precise plans have even been revealed.
Overall, Vicinity as a fashion brand can be regarded as established. Their combination of sustainability and variety paired with its top quality will definitely continue to positively influence the fashion scene.