The Yeezy shoes come from Adidas. It is a combination of the Boost performance technology with a pime-knit upper material and the unique style of Kanye West. The shoe is very comfortable and also available in many different colors.
The first shoe came onto the market in 2017. It was a shoe with a magnificent upper material, a boost sole and an orthholite inner sole. The shoe was held at the foot with laces.
The shoe has been revised several times and the following variants were created:
However, most of them are unknown for Kanye to have a shoe for 2006 Adidas created. But this was never published. He had a collaboration with Nike for a long time. But he was no longer satisfied at a certain point in time and turned to Adidas again. This resulted in a good deal for both sides and the history of the Yeezy started.
When was the Yeezy Boost 700 V2 on the market?
The first major revision of the Yeezy Boost 700 was in 2018. So the Yeezy Boost 700 V2 was launched in December 2018. He had received a big update. He got a new upper material from mesh, on the sides the shoe received stripes and different reflective areas. The shoe received aerodynamic aesthetics. In addition, many other colors and color combinations were added. The shoe was a limited edition. Kanye West has organized a large exhibition for this.
The collaboration of two companies
The collaboration between Adidas and Yeezy was created in 2015. Even today, the hype is considered unbroken with the shoe. He has a significantly higher demand than there are couples produced because there are limited requirements. Many secondary providers take advantage of this fact and then continue to sell the shoes significantly more expensive.
The shoe is still considered a status symbol. The question often arises as to why the shoe is so popular. Adidas and Kanye West have managed to drive the shoe into a hype through artificial scarcity, reseller and the status symbol. The shoes are also unique.
The marshmallow effect of the Yeezy shoe
The Yeezy has a special damping on the underside. The sole is so soft, when you press it in, it gives it the feeling that you would press in a marshmallow. So an original shoe can always be seen.
